El Corte Inglés, one of the BSCI participants engaged in the BSCI Sustainable Wine Programme, has decided to step up its implementation of the programme by creating synergies with the sustainable tourism sector in Spain.
2017 being the International Year of Sustainable Tourism for Development, it inspired the company to connect both sustainability projects to maximise their impact. The close collaboration between its CSR team and travel agency services with different stakeholders in the wine sector in Spain resulted in the creation of a Sustainable Wine Route, combining visits to wineries participating in BSCI and sustainable tourism practices.
Through this project, travellers can personally experience and learn what really makes the wineries and the vineyards sustainable, promoting the efforts of BSCI wineries in terms of their sustainable management, responsible producing practices and positive impact to the local community.
This project was presented together with BSCI’s Sustainable Wine Programme at an event in June in the city of Valladolid, which is also the International Capital of Wine this year.
Given the success of this initiative, the company plans to extend the sustainable wine route to other regions in Spain and find more opportunities to connect all parties in the sustainability, tourism and wine sectors.
Read more about the Sustainable Wine Route published in the company’s first Sustainable Tourism Brochure.
El Corte Inglés has been a BSCI participant since 2008 and BEPI participant since 2015, actively engaging in FTA’s working groups and decision-making bodies.
Is your company involved in an interesting project or have a sustainable practice? We’d love to hear from you! Share your story with us by contacting the FTA secretariat.